Launched as a division of the RGM Group (www.rgmgroup.com) and drawing from its experience of executing 5,000 ad campaigns since 2004, the RGM Alliance has quickly grown into the leading vertical network for premium publishers. RGMA is powered by direct relationships with publishers screened on four key criteria: brand integrity, site content, audience quality, and ad placement. Thus the Alliance provides the quality of site-specific advertising with the reach and efficiency of traditional ad networks.

At the Alliance, we realize the challenges facing publishers looking to grow their audience and efficiently monetize their site. By combining a traditional vertical network with a unique media/content sharing model (Alliance Media Trade), our partners can focus on their core business while the Alliance provides pageview growth and revenue. With publisher partners organized into content channels, audience segments, and/or custom groups created by advertisers, the Alliance provides effective reach to specific target audiences while engaged with premium, brand-safe content: delivering campaigns to the right audience in the right environment.

The Alliance is powered by direct relationships with publishers screened on four key criteria: brand integrity, site content, audience quality, and ad placement. Any network can help you sell remnant inventory. But the premium-focused RGM Alliance is committed to helping you grow the size and value of your business.